Tutorials

Step-by-step guides to using AI well on a Shopify store.

• Intro to AI prompting — The fundamentals of writing AI prompts that produce usable ecommerce copy.
• ChatGPT for Shopify stores — Using ChatGPT for product descriptions, emails and ad copy without losing your voice.
• AI image generation for products — Generating lifestyle and background imagery that holds up next to real product photography.
• Writing UGC scripts with AI — Turning real customer language into short-form video scripts that don't sound written.
• SEO optimisation with AI — Using AI to improve titles, meta descriptions and on-page content without producing thin pages.
• Email marketing prompts — Building welcome, abandoned checkout and post-purchase sequences with AI drafting the first pass.
• AI for Shopify ads — Generating and structuring ad copy variations for Meta and TikTok that are worth testing.
• Advanced prompt engineering — Role prompting, chain-of-thought and few-shot examples applied to ecommerce work.