ChatGPT for Shopify stores

Using ChatGPT for product descriptions, emails and ad copy without losing your voice.

ChatGPT · Beginner · 8 min

ChatGPT doesn't know your store, so every session starts from zero unless you give it context. The fix is a reusable brand brief you paste at the top of any conversation.

Your brief should carry three things: how you describe your product, who buys it, and the words you refuse to use. Keep it under 200 words so it's cheap to reuse.

For product descriptions, feed it the spec sheet and your best-performing existing description. It will match structure and tone far more reliably than it will invent them.

Steps

• Write a 150-word brand brief you can paste into any chat.
• Collect your three best-performing product descriptions as examples.
• Draft new descriptions in batches of five, one product spec per message.
• Run a final pass asking it to cut anything unverifiable.