Shopify Flow

Shopify's built-in automation tool. Trigger tags, emails and admin actions from store events without writing code.

Operations · Free on all Shopify plans

Flow removes the small recurring admin jobs: tagging high-value customers, flagging low stock, holding suspicious orders for review, notifying yourself when a hero product sells out.

Each automation is a trigger, optional conditions and one or more actions. Start with one workflow that saves you a task you do weekly.

It's free on all plans, which makes it the first automation tool to reach for before adding a paid app.

Good for

  • Customer and order tagging
  • Low-stock and restock alerts
  • Fraud and high-risk order review